Ruud van den Beukel

In this episode of "Ideate with Florian", we explore how a software tool, specifically designed for crisis management, has grown organically based on customer feedback and customer requests. The team behind the tool believes in maintaining an intuitive user experience, especially in high-pressure situations like crises. Ruud emphasizes that creating a simple and easy-to-use tool containing everything needed in one place rather than having multiple tools do the same thing.  We also learn about Ruud’s interest in understanding how things work and improving upon them. Ruud reflects on starting his own business and stresses the importance of various skills and access to potential customers when managing and growing a company. Join us for an insightful conversation on crisis management and the...